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COLOURizd

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COLOURizd
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Sustainable dyeing / Sustainability & circularity
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COLOURizd™ is a commercial technology to color cellulosic yarn. This unique process colors yarn in a very sustainable way. Compared to the traditional dyeing method of fiber reactive dyeing, COLOURizd™ allows for zero discharge of harmful chemicals, radically reduces water usage by +98%, increases the efficiency of chemical consumption, reduces the standard infrastructure needs, and reduces energy consumption by 50%. Yarns are colored using a direct color application method we call COLOURizd™. This process creates yarns with a “washed down” appearance at the yarn stage, eliminating future washing at the garment or fabric stage. This washed appearance is a key look targeted by many brands and represents the bulk of fabric created for the casual market in both home and apparel.

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